Selling Ceremony
With the Selling Ceremony service provided by Yu Retail, you can revolutionize your business, transform your future, and maximize your team’s skills.
Sales Training
Our training proposal with an operational focus is tailored to meet the goals of our partner.
Maximize your Team's Potential
Our cutting-edge training is based on innovative classroom and field techniques, and is aimed at:
Sales personnel
Store Manager
Area Manager
Our method
We believe that success in training sales personnel depends not just on the simple "course," but on the "path." Our method is divided into 4 essential and progressive steps, allowing us to create customized solutions for each client. We design real training moments, using a tailor-made approach designed on the needs of our clients.
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Fase 01
Mystery and analysis of current situation
How it works
The first step consists of an analysis of the current situation by surveying the client and defining priorities and areas of focus.
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Fase 02
Study, development and elaboration of Selling Ceremony
How it works
At this stage, the work is done in collaboration with the brand. The goal is to create a tailored sales experience while maintaining a close link to the company's identity and values. This is an activity that requires contribution from both parties to achieve a satisfactory result.
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Fase 03
Training Lab - Face-to-face classroom training
How it works
Work days with sales personnel dedicated to transferring the key contents of Selling Ceremony. Real workshops with a strong practical identity that we try to transfer through workshops and role playing.
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Fase 04
Training on the Job - In-store classroom training
How it works
A coaching activity dedicated to each store where we will work on verifying and validating the concepts acquired.
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Fase 05
Follow Up - Webinar and online training
How it works
Through monthly insight meetings we support the learning of the main topics and guidelines of Selling Ceremony.
We redesign and update the Tone of Voice and the relationship guidelines of our brand partners, applying them to all touch points of communication through a training and updating path professional aimed at improving sell-out results and more.
Main topics:
- Selling ceremony
- Product storytelling
- Consumer profiling
- Leadership
- Body language
- Voice control
- Investigation skills
In addition, with our Selling Ceremony Expert team, we have developed a focused course on Customer Relationship.
Through a workshop organized in 3 Rooms intended for a real training of the following skills:
- Phonetics and use of voice (Room radio)
- Prossemic and body language (Room theatre)
- Recognizing objections and managing emotions (Room role playing)
- Development and drafting of project content
- Presentation of the educational plan
- Project organization, management and reporting
- Teaching and tutoring
Interprofessional funds assistance
- Master in Fashion Retail
- Master's Degree in Business Management
- Master's Degree in Design Management
- Master's Degree in Fashion Buyer and Retail Management
The staff of our trainers and teachers collaborate in the realization of:
In Partnership with:
portfolio
Il visual merchandising è la risposta giusta per creare un'esperienza di acquisto coinvolgente e unica per i propri clienti.
Con Yu Retail, il punto vendita diventa un luogo dove la bellezza e l'efficacia si incontrano per creare un'esperienza di shopping indimenticabile.
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